Clothes as part of global commodity chain

Clothes as part of global commodity chain

Student’s name

Institution

Clothes as part of global commodity chain.

Different clothes are made from different countries. China is the leading producer in that it supplies about 16% of most items which were under research. Mexico is the second country which provides about 8% of the things which were under study. Other countries which produce the things are Honduras which contributed about 5%, Vietnam which adds about 5% as well as Indonesia which provides approximately 4.5% of the items. Also, only about 7% of the commodities under research were made in America.

The following is a list of items under research and countries where they are made.

1. Flannel shirt- India.

2. Orange tank- Vietnam.

3. VCU sweatshirt- China.

4. Sweater from target- China.

5. Black dress from target- Cambodia.

6. Vneck shirt from target- Guatemala.

7. Formal attire- the Philippines.

8. Leather boots- Brazil.

9. Dressy top- Turkey.

10. Camisole from express- Indonesia.

According to the research, most of the clothes which were under study were from China as well as Vietnam. The inquiry held showed that the clothes had no detailed on where the gears were assembled or made. Many countries appeared more on the clothes originality while others had no representation. Many of the costumes worn have the same nationality of origin as well as corresponding factories. One of the plants which made Targets, as well as Old Navy’s merchandise, had the reports that there was overwhelming noncompliance by Haitian export garment factory with the legal laws minimum wage in the country. There were articles which were written concerning the theft of the salary in the Haitian apparel industry.

One of the brands of the cloth, Danskin, as per the research had some concern on labour rights violations more so the areas of the freedom of association of the rights of women, benefits, wages, occupational health as well as safety. However, the problems were resolved later which included pregnancy discrimination about unfair termination as well as not allowed to access to adequate restrooms as well as health clinics. However, even when the problems were resolved, there are other problems which remain intact and involves short-term contracts for employees who risked termination before. (Hassler, 2003).

A company by the name LL Bean which is located in Thailand was reported to have an unsafe as well as an unhealthy working environment for its workers. The company didn’t warn its workers to wear protective clothing while working concerning the work areas which had higher noise levels. Also, the restrooms which were designed for the workers were not maintained in clean conditions which are required. As per the reported taken after the research revealed that LL Bean company failed to meet the minimum requirements of good practice more so in chemical labelling as well as the provision of material safety data sheets. (Bair, 2005)The company was found that it didn’t put labels on the chemicals in the screen printing area on how they should be handled, store, or treat safely when exposure occurs. The company was considered as to have been violated the Thailand law speculations.

In the November 2001, workers who worked in six countries basted and boycotted from working. The research showed that those workers sewed their work as the company owed the workers hundreds of thousands of dollars as their minimum wage as well as the overtime payments. They also sawed the company due to poor working conditions which were unsafe for their health as well as long working hours. Some workers who aired out the matter were fired immediately by the company making the case to be worse. The research revealed that there were efforts which were put forward to fix the problem as well as reinstate the positions those of those who were unjustly fired. However, the problem was familiar to many factories which need an uprising.

According to the research, most of the brands which were the favourites by many people such as Target, Old Navy, Danskin, LL Bean as well as Forever 21; none of the clothes were sweatshop free. Many people cannot avoid buying the clothes as there are limited options of wearing clothes which were affordable to oneself with the lack of sweat labour.

The research which was held enables the students to learn mapping lessons after the mapping exercise. The students can realize that they are connected in rather intimate ways with other people all over the world. Furthermore, the research enabled the students to learn that the connection which they had with people; who earned little even after working for about 12 hours a day in the factory. In that, they wore clothes which were made by the same plant as well as a similar country although of different designs and time. The research which involved mapping to arrive at the writing of the conclusion revealed the global commodity links. The links give the form as well as the meaning of the abstract concept of economic globalisation. Moreover, the exercise gave the students a better view concerning the global perspective of where the clothes they wear come from as well as how they are made.

Reference.

Hassler, M. (2003). The global clothing production system: commodity chains and business networks. Global Networks, 3(4), 513-531.

Gereffi, G. (1994). The Organization of Buyer-Driven Global Commodity Chains: How US Retailers Shape Overseas Production Networks. Commodity chains and global capitalism.

Bair, J. (2005). Global capitalism and commodity chains: looking back, going forward. Competition & Change, 9(2), 153-180.

Gereffi, G. (1999). A commodity chains framework for analyzing global industries. Institute of Development Studies, 8(12), 1-9.

Cloud Computing

Case Study #4: Cloud Computing

Insert NameCSIA 412 6381

INTRODUCTION

According to Kundra (2010), the United States government is the world’s largest consumer of information technology and yet its poor project implementation and lack of upgraded technology has led to decreased efficiency and a lack of productivity. To mitigate these issues through upgrades can be costly, however, there is another way to address the issues plaguing the technological departments of the federal government. Cloud computing. Cloud computing is a movement within the IT field that allows organizations to increase or decrease the capacity of what is essentially a shared folder as needed without having to update their technological devices or invest in hardware storage devices (Kundra, 2011). The following case study presents to its readers the benefits of ten case studies as well as the reasoning for the benefits identified in a specific study. This case study is designed to analyze ten cloud computing case studies and share the benefits organizations can experience through the use of cloud computing.

CASE STUDY ELEMENTS

Case Study Title Benefits

DoD US Army AEC (Example) Assets will be Better   Utilized, Efficiency Improvements will Shift Resources Toward Higher-Value   Activities (Example)

Department of Defense US Army AEC Faster application upgrades, increased efficiency, reduced hardware and IT staff costs, increased productivity.

DOD PSDT USAF Improved asset utilization (increased 70%), improved productivity in application management, focus shift to service management

DOE Cloud Computing Migration Linked to emerging technologies, purchases only the services needed, can increase capacity at any time, improved productivity in network

HHS Supporting Electronic Health Records Near-instantaneous increases in capacity, quick response to urgent agency needs, improved productivity with end-users

Department of the Interior Email Aggregated demand and accelerated system consolidation

GSA USA.gov Purchase and use of needed services from the cloud provider only, near instantaneous increase in capacity, focus shifted to service management, more responsive to urgent agency needs, improved productivity in network.

NASA World-Wide Telescope Quick response to urgent agency needs, near instantaneous increases and reductions in capacity, accelerated system consolidation, improved productivity in application development and network.

NASA Become a Martian Improved productivity of the network, purchased only the services needed, near-instantaneous increases in capacity, focus shift to service management,

SSA SOASK Increased productivity, service management, tap into private sector innovation, purchase of only services needed, ability to respond quickly to urgent agency needs, aggregated demand

FLRA Case Management System Tap into private sector innovation, improved productivity in application management, quick response to agency needs, improved asset utilization (time of app to deploy is 25% of original time), better linked to emerging technologies.

CLOSER LOOK

HHS Supporting Electronic Health Records

The Department of Health and Human Services (HHS) has employed the use of cloud computing in order to support and enhance the implementation of its Electronic Health Records (EHR) system (Kundra, 2010). In the table above, the benefits that HHS has experienced are outlined and now the reasons why these benefits have been identified will be shared in the table below:

Benefit Identified Reasoning for identification

Near-instantaneous increases in capacity The system can be updated as centers begin using it and future updates are expected to quick and seamless, providing more storage capacity or decreasing as is necessary.

Quick response to urgent agency needs The review process that was conducted to determine how long it would take to implement the technology necessary determined that over a year would pass before HHS would have access to its new systems, however Salesforce (the cloud computing agency) was able to implement their solution in less than three months.

Improved productivity with end-users Implementation of EHR systems is coordinated through this system, streamlining the process for all involved and Salesforce works collaboratively with the end user in order to provide the services needed.

CONCLUSION

Cloud computing is a service that can enhance the performance and productivity of any organization when used correctly and through secured access points. The case studies above give various examples of how organizations from various backgrounds can benefit from the same type of system by tailoring it to the needs of their consumers. While HHS consumers were able to benefit from the uniform implementation of EHR systems, customers of the SSA were able to greatly benefit from the cloud based website created and maintained by the SSA by bypassing long wait times and receiving near instant answers. Whether cloud computing is a service the organization is considering for internal purposes only or it is a service that will be used to benefit the individuals it serves as well, it is a system that all organizations should take into consideration. The increased efficiency, productivity, and storage coupled with the decreased need for continuous technological upgrades and increased staffing, cloud computing is a strategy whose benefits exceed its disadvantages when properly implemented.

References

Kundra, V. (2010). State of public sector cloud computing. CIO Council. Retrieved from: https://cio.gov/wp-content/uploads/downloads/2012/09/StateOfCloudComputingReport-FINAL.pdf

Kundra, V. (2011). Federal cloud computing strategy. Washington, DC. Retrieved from: https://learn.umuc.edu/d2l/le/content/47852/viewContent/2363992/View

CMIT-321-Executive-Proposal

2703830-252730Executive Proposal

00Executive Proposal

2703830-9525Assignment#01

Student Registration #

00Assignment#01

Student Registration #

327660043815000centercenter9500095000

327660043815000centercenter9500095000

2447925262255Security Testing Software for ADVANCED RESEARCH

00Security Testing Software for ADVANCED RESEARCH

280035055880 Submitted By:

Date of Submission:

OCT. 4, 2014

00 Submitted By:

Date of Submission:

OCT. 4, 2014

Executive Summary

Security testing software is a very important entity for many organizations as it provides security to a company’s network by identifying and testing vulnerabilities before potential hackers can exploit them. Advanced Research has been the victim of cybercriminal efforts to take intellectual assets and sell it to their competitors. It is assumed that our network of corporate documents has been infiltrated by illegal sources more than once.

The following is a plan for implementation and purchase of the CORE IMPACT pro for the protection of Advanced Research. The software product, IMPACT pro, is used internally to test the security of web applications, our network system, wireless networks, endpoints, and also many emailed based social attacks of engineering.

In short, IMPACT pro addresses penetrations by testing essential components to the infrastructure. The software also works to identify vulnerabilities and assess weak points in nearly all organizations networks that deal with cybercrime landscape, the production of layered security items. IMPACT pro also intermingles with the rising demand for the tangible metrics which are used to measure the development in security programs and to share these results with business management and IT.

All these factors have motivated the extensive adoption of comprehensive vulnerability management technologies by many companies. IMPACT pro uses advanced scanning systems and defensive tools which interact with individual dangers to deliver lists of potential weak aspects, or Security Management Systems that make use of algorithms in order to calculate theoretical threats. IMPACT pro’s capability to put on a wide array of real world threat situations allows organizations to test their networking assets and IT. Once a network has been compromised, any and all devices connected to such network have the potential to be compromised as well (Murphy, 2013). In short, IMPACT pro will assist Advanced Research in order to evaluate its most significant compliance-related and security risks.

The Requirement:

The main objective is to prevent access to the intellectual property of Advanced Research Corporation, available through our company’s network, from cybercriminals. Advanced Research is still a fairly young company and because of this, management has been hesitant to budget for expensive security projects in the past, which has resulted in the loss of millions of dollars in the form of research data stolen from its corporate network by cyber thieves. Due to continued potential loss, there is a need to purchase the necessary testing software. After much research, I have found CORE IMPACT pro to be the best solution for Advanced Research. Core Impact is rapidly becoming the standard in vulnerability scanning and penetration testing. This top of the line software features various penetration tests, including remote host-based and network-based, as well as web-based penetration tests, and Wi-Fi network (Stephenson, 2013).

The Proposed Solution:

CORE IMPACT Overview:

Core IMPACT pro will enable Advanced Research to complete independent, proactive penetration analysis on our applications, systems and end uses. It will allow us to replicate malware, data theft techniques, and real world hacking while gaining actionable material that will assist us in finding and fixing our most pressing security weaknesses. After using this product, we can determine the way our awareness policies and defensive security measures detect, react and prevent future attacks.

IMPACT pro will enable us to test:

Critical OS facilities and desktop and server operating systems.

IPS, IDS, network security solutions and firewalls.

End point security solutions such as anti-malware, anti-phishing, antivirus, prevention systems and host based intrusion.

End point applications such as web browser, instant messaging, email readers, business application. Media players and productivity tools.

End user awareness of spam, phishing and social engineering.

Core Impact Pro

The Benefits of IMPACT Pro:

The reasons for recommending Impact Pro, in order to satisfy the security requirements of our organization, are mentioned below:

It can be used efficiently by current internal staff:

We can use this product with our existing skill sets and staff. Its training requirements are slight, provided by the vendor, and easy to implement. It will also allow us to assess our security status as we upgrade, add and update endpoints, web applications, servers and other IT assets on regular basis.

Product stability, quality and security of network:

IMPACT Pro is a commercial-grade security testing software. It tests security against malware, hacking and data crack attempts using that same techniques that the cyber criminals apply. However, this software ensures a network is secure and safe without putting stability of networks, applications or endpoints at risk.

Enabling repeatable and consistent security testing:

IMPACT Pro allows a user to schedule endpoint and network penetration testing and vulnerability validation. This ensures reliability of testing programs by allowing more organized approach to an assessment with strong metrics in order to measure improvement over time.

Testing of web applications and heterogeneous infrastructure:

IMPACT Pro is the only commercial-grade programmed web applications testing software in market. It allows the user to verify both proprietary and commercial web applications that are secure against threats that search for SQL injection, Cross-site scripting, and PHP file insertion vulnerabilities. It can also help to identify weaknesses across many operating system platforms, service packs and versions existing on systems throughout network.

Constant updates for testing against latest attack trends:

A combination of continuing technology acceptance, increasing connectivity, persistent cyber criminals and modification means that security landscape is continually evolving. Core Security also offers regular updates that check for newly exposed vulnerabilities in services, operating systems, wireless networks, end-user applications, web applications and other different possible points of exposure.

How IMPACT Pro varies from other Vulnerability Scanners:

IMPACT Pro conducts continuing research into malware attacks and cutting-edge vulnerabilities, allowing companies to keep its software up-to-date with timely and new testing competences 20 to 30 times per month. Unlike many testing tools that only report potential vulnerabilities for analysis, CORE Pro allows to test present security position across majority of IT infrastructure in order to find real exposures that can be threats to operations.

The software solutions of CORE serve as self-regulating form of dynamic self-assessment. This self-regulating system allows companies to authenticate the efficiency of various security points and determine whether or not they are working correctly and protecting the company. Specific competencies of CORE Pro comprise the capability to test for different types of vulnerabilities across:

Network Systems

Endpoints

Web Applications

Email Users

Wireless Networks

By doing practical testing across all of the aforementioned access points we, as an organization, can separate failure points in our security structure and report these problems rapidly. Advanced Research can also obtain the ability to evaluate efficiency and ROI (Return On Investment) of broadly deployed layered security tools like firewall, anti-virus, data leakage protection, authentication, IDS/IPS, security management systems and compliance on a continuing basis to measure the value of systems and validate past and future spending plans.

Product Cost:

Price of IMPACT Pro starts $30,000/year. The product payment includes:

Software License

All upgrades related to version

Systematic Product Updates

Training.

Customer Support

Reference:

F, B. (2013, July 30). Network Penetration Testing and Research. Retrieved September 30, 2014, from http://ntrs.nasa.gov/search.jsp?R=20140002617

Penetration Testing with Core Impact Pro (Attack Intelligence, Vulnerability Prioritization & Consolidation) Retrieved September 30, 2014, from: http://www.coresecurity.com/core-impact-pro

Replicate Real-World Attacks and Reveal Critical Security Exposures. (2012, January 1). Retrieved September 30, 2014, from http://www.coresecurity.com/files/ attachments/CORE_Pro_product_overview.pdf

Stephenson, P. (2013, February 1). Core Impact Professional. Retrieved September 30, 2014, from http://www.scmagazine.com/core-impact-professional/review/3791/

CMIT-425-Discussion-Questions

Week 1 DQ 1

Each of us have own reasons for pursuing our CISSP certification.  Why did you choose to pursue yours?

The reason I am looking to get my CISSP is for job security reasons and the fact that will get me in a Technical 3 level when it comes to being compliment with DOD’s 8570. I also would love to have a fun job catch hackers with the F.B.I. so the CISSP will put me in the running to get one of those jobs. I also think there is a good pay raise that comes when you have a cert of this level. I was also looking into the CASP because it seem a little bit easier.

Week 1 DQ 3

After reading/viewing this week’s materials, please respond to one or more of the following questions.

After viewing the video on IT Governance, describe the IT governance model and discuss its importance in instituting a comprehensive security program. What are security blueprints?

In your own words, describe the personnel best practices of mandatory vacation, separation of powers, principle of least privilege, and job rotation. Give an example of where you have seen these practices applied from your own experience.

Mandatory Vacation is when upper management has to make an employee take a few days off this. This is done for auditing purposes. If the person works and don’t take any time off they could be doing things on the system that people are unaware of and the security team might need some time to examine their system to make sure everything is copasetic.

Separation of powers or what is called separation of duty is used to compartmentalize a job or an organization. This is used to make sure one person is not a single point of failure or that one person does not have too much power. “Designed to prevent error and fraud by ensuring that at least two individuals are responsible for the separate parts of any task. (Wigmore, 2014) ”

Principle of least privilege is to make sure that everyone only has access to what they need and have the lowest access control to folders and files and places. Most state the rule for least privilege is to deny everything and then as a person needs access start opening up rights. “If all processes ran with the smallest set of privileges needed to perform the user’s tasks. (Merrifield, 2014)” So the first step in hardening an account is to deny all.

Job rotation is used to make sure people don’t get to relaxed in their jobs so every so often they have you do another job this is kind of a way for companies to use a checks and balance system. That way if you are doing anything wrong in your job the other person will see it and maybe report it to upper management. “Job rotation is an operational control to detect errors and frauds. (Kokcha, 2012) ”

In my day to day life I have never had a madatory vacation because I take off a good amount of time every year. I have created user accounts before at an ole job so I totally get the process of least privlege. When creating an account they tell us to lock down the account and have the users TASO tell you what that person should have access to, I would stat that most of these accounts where on a role based system.

 

Works Cited

Kokcha, R. (2012, 05 16). Job Rotation. Retrieved from http://security.koenig-solutions.com: http://security.koenig-solutions.com/blog-home/job-rotation

Merrifield, J. (2014, 10). Using a Least-Privileged User Account . Retrieved from http://technet.microsoft.com: http://technet.microsoft.com/en-us/library/cc700846.aspx

Wigmore, I. (2014, 01 01). segregation of duties (SoD). Retrieved from http://whatis.techtarget.com/: http://whatis.techtarget.com/definition/segregation-of-duties-SoD

Week 2 DQ 1

After reading/viewing this week’s materials, please respond to one or more of the following questions.

What are the different Access Control Models available to secure access to resources? Give an example of one that you have used in a work situation or if that is not possible, one that you’ve read about.

Identify the Access Control Categories and give an example of one that you have read about or have knowledge of from your own experience.

Describe threats to the Access Control domain from what was covered within the reading and give an example of each.

What are the main goals of access control and what are the best practices recommended to help in achieving them.

What are the different Access Control Models available to secure access to resources? Give an example of one that you have used in a work situation or if that is not possible, one that you’ve read about.

RBAC which is also known as Role Based Access Control – This access control gives people access based on their role in the organization. An example of that is let’s say the base commander was leaving and there was a new one coming in you would mirror the new base commander’s access to the old one. I have had to do then when creating accounts in AD and group email accounts.

DAC which is also known as Discretionary Access Control- This access control restricts access to data by placing users in different groups and giving the group access to parts of the network. Also there are data owners in the group who can change the level of access each person in the group has. An example is when someone gives another person access to their outlook email account and the owner of the account can dictate weather they won’t the person to have rights to send on the behalf of the email account.

MAC which is also known as Mandatory Access control – This access control method gives the data a sensitivity labels or classification and if the users does not have the classification level they are denied access to the data. “Is a system-controlled policy restricting access to resource objects (such as data files, devices, systems, etc.) based on the level of authorization or clearance of the accessing entity, be it person, process, or device. (Rouse, 2008)

Works Cited

Rouse, M. (2008, 12). mandatory access control (MAC). Retrieved from http://searchsecurity.techtarget.com: http://searchsecurity.techtarget.com/definition/mandatory-access-control-MAC

Week 2 DQ 2

After reading/viewing this week’s materials, please respond to one or more of the following questions.

What are the challenges that an Identity and Access Management system helps overcome? What benefits does it provide?

In your own words describe the four main activities that comprise the System Access Control Process. What guidelines must be followed within the Identification phase?

Identify the Information and Access Management Technologies and describe one that you are familiar with either from your own experience or give an example of one that you’ve read about.

Describe the three factors that can be used in authentication and give at least two examples for each.

Describe the three factors that can be used in authentication and give at least two examples for each.

The Three factors of authentication are something you know, something you have and something that you are.

Most networks have some type of authentication process for user’s login this is to make sure the user has the correct access to the objects that they need and also this is used for Identification purposes also.

One way to sign into the network is with a user name and pin. This is the least secure method because there are serval ways a hacker can gain access to a user name and a password. They could use social networks and guess what the password might be or they can you things like dictionary attacks or brute force to crack the password. This method is also called something you know.

Another authentication is something you have this is a little bit more secure then something you know cause you have to physically get something that the users has such as a token or a smart card. I use a multi factor log in method at my work place and we need to have a CAC to log into the network along with a pin. Ways that people can get around this is by taken the token but or duplicating the smart chip in the CAC but these ways are much harder to do.

The best type of single authentication would be something you are. These are things like” Biometric methods provide the something you are factor of authentication. Some of the biometric methods that can be used are fingerprints, hand geometry, retinal or iris scans, handwriting, and voice analysis. Fingerprints and handprints are the most widely used biometric method in use today. (Gibson, 2011)” I worked at a help desk where the walk ups could come and reset there biometric log in or change the method of login in this was very interesting the processes and why the scanner works. This method is a hard way to gain access but it is not impossible.  

 

Works Cited

Gibson, D. (2011, jUN 6). Understanding the Three Factors of Authentication. Retrieved from http://www.pearsonitcertification.com: http://www.pearsonitcertification.com/articles/article.aspx?p=1718488

Week 3 DQ 1

After reading/viewing this week’s materials, please respond to one or more of the following questions.

Identify the malicious threat sources to physical security and their corresponding countermeasures.

Describe the main components of a CCTV system. What are some of the concerns with CCTV deployments?

Describe three perimeter intrusion detection systems from the physical security domain and give an example of one that you have seen deployed either at work or another location that you are familiar with.

The main components of a CCTV system consist of cameras, transmitters, receivers, a recording system, and a monitor.  The camera captures the data, transmits to the recording system, and then displays on the monitor. One of the concerns with the deployment of the CCTV system include the circuit not being tamperproof whereby this would allow attackers to compromises the companies CCTV system this is a problem that compromises the devices integrity and manipulating the video feed to play back recordings from another recording timeframe. Also depending on the system the feed could be easily hi jacked. Also vandalism could be another problem it CCTV faces the camera is behind a harden plastic cover but if someone mess up that cover it is hard to see though.  Another concern would be choosing the correct lens. The lens should have the proper focal length that covers the entire area or depth of focus, and having the capability to adjust the lens. Light is another concern with the CCTV system, deploying a light-sensitive camera which “allows for the capture of extraordinary detail of objects and precise presentation.” (Harris, 2013) Using the use of an auto iris lens can regulate the amount of light that enters the lens.

Reference

Harris, S. (2013). Alll-in-One CISSP. New York: McGraw-Hill.

Week 3 DQ 2

After reading/viewing this week’s materials, please respond to one or more of the following questions.

Describe the functions of hubs/repeaters, bridges, switches, routers, and gateways. At what layers of the OSI model does each device operate?

Describe the different Wireless standards within the 802.11 family. What is a rogue access point, and what do we have to worry about?

Describe the differences between bus, ring and star topologies. List the various wiring standards that are available for use within these topologies.

From the videos, pick one hacker profiled and describe the types of attacks they used in exploiting vulnerabilities of the networks that they targeted. What opening did they gain access through? How were they detected?

HubRepeater operates at the physical layer. They repeat incoming frames without examining the MAC address in the frame.

Bridges connects “two or more media segments on the same subnet, and filters traffic between both segments based on the MAC address in the frame. They divide a network into segments to reduce traffic congestion and excessive collisions” (Harris, 2013) by connecting two networks and passes traffic between them based only on the node address, so that traffic between nodes on one network does not appear on the other network.  Bridges operate in the data link OSI layer.

Switches operate at data link layer. A multiport bridge that performs filtering based on MAC addresses can process multiple frames simultaneously, guaranteed bandwidth to each switch port. Switches offer guaranteed bandwidth. (Webtycho, 2013)

Routers assign a new address per port which allows it to connect different networks together. Also discovers information about routes and changes that take place in a “network through its routing protocols; and filters traffic based on ACLs and fragments packets.” (Webtycho, 2013) Because of their network level, they can “calculate at the shortest and economical path between the sending and receiving hosts” (Harris, 2013). Routers operate in the network OSI layer.

Gateways- can be a combination of hardware andor software that connects individual LANS to a larger network and can act like a translator. This usually involves converting different protocols. For example, a “gateway could be used to convert a TCPIP packet to a NetWare IPX packet”. (Webtycho, 2013) Gateways operate in all seven OSI layers.

Reference

Harris, S. (2013). Alll-in-One CISSP. New York: McGraw-Hill.

Webtycho, U. (2013, October).Network Course Content Material . Adelphia, Maryland.

Week 4 DQ 1

After reading/viewing this week’s materials, please respond to one or more of the following questions.

Describe in your own words the differences between steganography, digital watermarking, and digital rights management.

Choose three of the basic cryptosystems and give an overview of each.

Describe the operation of a one-time pad (OTP) and give an example of a device that uses an OTP either from your own experience or from research.

A one-time pad (OTP) uses a pad of random values, where a plaintext message that needs to be encrypted is converted into bits. The encryption process uses a binary mathematic function exclusive-OR (XOR) that is applied to two bits and when combining the bits, if both values are the same the result is 0 (1 XOR 1=0)m, but if the values are different from each other the result is 1(1 XOR 0=1). For instance when User A and User B “produce a huge number of random bits and share them secretly. When User A has a message to send to User B, User A retrieves a number of random bits equal to the length of User A’s message, and uses them to be the message’s key. User A applies the exclusive or operation (xor) to the key and the message to produce the encrypted message. The key must be exactly the same size as the message. The key must also consist of completely random bits that are kept secret from everyone except User A and User B. When User B receives the message, User B retrieves the same bits from his copy of the random bit collection. User B must retrieve the same random bits in exactly the same order that User A used them. Then User B uses the sequence of random bits to decrypt the message. User B applies the xor operation to the message and the key to retrieve the plain text.” (Cryptosmith, 2007) An example of a device that uses the one-time pad would be a mobile phone.

 

Reference

Cryptosmith, (2007). One-Time Pads, Retrieved from: http://b.cryptosmith.com/2007/06/09/one-time-pads/

Week 4 DQ 2

After reading/viewing this week’s materials, please respond to one or more of the following questions.

What are the strengths and weaknesses of symmetric key cryptography? Give an example of where this type of cryptography is used. What are the strengths and weaknesses of asymmetric key cryptography? Give an example of where this type of cryptography is used.

What are the types of message integrity controls and what benefit is provided by them? Give a short description of the various secure email protocols that are referenced in the Shon Harris book and the Course Content.

What benefit do digital signatures provide and what are their characteristics? In your own words, what does non-repudiation mean? 

The types of message controls and their benefit include, The One-Way Hash, the benefit it provides a fingerprint of a message by taking a variable-length string and a message and produces a fixed-length value; HMAC, the benefit it provides data origin authentication and data integrity.  A symmetric key is used and concatenated to produce a MAC value that is appended into a message and sent to the receiver; CBC-MAC, the benefit it provides is that the message is encrypted with a symmetric block cipher in CBC mode and the output of the final block of ciphertext is used as the MAC; Hashing, this has various algorithms such as MD2, MD4, MD5, SHA, HAVAL, Tiger. The benefit it provides is that it generates messages digests to detect whether modification has taken place; Digital Signature, the benefit it provides is that it encrypts the sender’s private key.

The various secure email protocols are:

Privacy-Enhanced Mail (PEM) – an internet standard that provides secure-email over the Internet for in-house communication infrastructure that provides authentication, message integrity, encryption, and key management.

Pretty Good Privacy (PGP) – a freeware email security program that was the first widespread public key encryption program. PGP is a complete cryptosystem that uses cryptographic protection to protect email files.

Multipurpose Internet Mail Extension (MIME) – a technical specification that indicates how multimedia data and email attachments are to be transferred; and a mail standard that dictates how mail is formatted, encapsulated, transmitted, and opened.

Harris, Shon. CISSP All-in-One Exam Guide, Sixth Edition. McGraw-Hill/Osborne. © 2013. Books24x7. <http://common.books24x7.com.ezproxy.umuc.edu/toc.aspx?bookid=50527>

Week 5 DQ 1

After reading/viewing this week’s materials, please respond to one or more of the following questions.

What are the steps in the business continuity planning process? Why is a clear understanding of a company’s enterprise architecture critical to this process?

Describe the steps in a Business Impact Analysis (BIA).

What different loss criteria types can be associated with threats identified during the Business Impact Analysis process? 

The following are the steps in the business continuity planning process. It is extremely important to have a clear understanding of the company’s enterprise architecture because you have to know what you’re protecting and how it would affect the organization and its stakeholders if those assets identified were damaged or destroyed.

Develop the continuity planning policy statement. Write a policy that provides the guidance necessary to develop a BCP, and that assigns authority to the necessary roles to carry out these tasks (Harris, 2013).

Conduct the business impact analysis (BIA). Identify critical functions and systems and allow the organization to prioritize them based on necessity. Identify vulnerabilities and threats, and calculate risks (Harris, 2013).

Identify preventive controls. Once threats are recognized, identify and implement controls and countermeasures to reduce the organization’s risk level in an economical manner (Harris, 2013).

Develop recovery strategies. Formulate methods to ensure systems and critical functions can be brought online quickly (Harris, 2013).

Develop the contingency plan. Write procedures and guidelines for how the organization can still stay functional in a crippled state (Harris, 2013).

Test the plan and conduct training and exercises. Test the plan to identify deficiencies in the BCP, and conduct training to properly prepare individuals on their expected tasks (Harris, 2013).

Maintain the plan. Put in place steps to ensure the BCP is a living document that is updated regularly (Harris, 2013).

Reference:

Harris, S. (2013). CISSP All-In-One Exam Guide, Sixth Edition. [Books24x7 version] Available fromhttp://common.books24x7.com/toc.aspx?bookid=50527Week 5 DQ 2

After reading/viewing this week’s materials, please respond to one or more of the following questions.

Describe the differences between the hot, warm, and cold site methods of facility recovery.

Define the full, incremental, and differential backups and describe the differences between these data backup types.

Describe the differences between disk shadowing, electronic vaulting, and remote journaling. What is disk duplexing and how does it differ from disk mirroring? 

Effective data recovery plans must include hot sites, warm sites and cold sites. When the capabilities of each site is considered, companies are better able to predict the recovery time following a disaster. Knowing how long it will take until systems begin running again is vital. A hot site is considered “proactive”. It allows a company to keep servers and a live backup site running incase a disaster occurs. This is unlike a warm or “preventive” site which enables the pre-installation of a company’s hardware and it allows the company to preconfigure bandwidth necessities. In a warm site, all a company would have to do is simply load software, as well as data in order to restore the business’ systems. Cold sites are also referred to as ‘recovery’ sites. These sites include data center space, power and network connectivity that is available whenever a company may need it. In these facilities, a company’s logistical support team would assist in the moving of hardware into the data center and get the company back up and running. This process may take an extended period of time, unlike a transition into a hot site where there would be immediate cutover if disaster were to arise. Hot sites are essential for mission critical sites (Core X Change, 2014).

References

Core X Change. (2014). Disaster Recovery Hot, Warm and Cold Sites: Key Differences.Colocation & Connectivity by Zayo. Retrieved from https://www.corexchange.com/blog/disaster-recovery-hot-warm-cold-sites-key-differences

Week 6 DQ 2

After reading/viewing this week’s materials, please respond to one or more of the following questions.

What is a View-based access control in database? What is a Data warehouse? What is Online Transaction Processing (OLTP)?

What is Change Management and how is it used to control security breaches? What is Configuration Management and how is it used to control security breaches? What is Patch management and how is it used to control security breaches?

In a database, to control security, lock controls are implemented and tested using the ACID test. Explain the following terms for each letter within the ACID method: Atomicity, Consistency, Isolation, Durability. 

The ACID method consist of atomicity which divides transactions into units of work and ensures that all modifications either take effect or none takes effect- where the database either commits or is rolled back; consistency is where a transaction must follow the integrity policy developed for that particular database and ensure all data are consistent in the different databases; isolation is where transactions execute in isolation until completed, without interacting with other transactions; and durability which pertains to once the transaction is verified as accurate on all systems it is committed and the databases cannot be rolled back.

Week 7 DQ 1

After reading/viewing this week’s materials, please respond to one or more of the following questions.

Describe the administrative management practices of separation of duties, job rotation, and mandatory vacations and their role within operations security.

Describe the differences between the following sanitization methods of media control: clearing, purging, zeroization, and degaussing. What is data remanence? 

The difference between the following sanitization methods of media control are:

Clearing – a process of removing data from media that it is not readily retrieved using routine operating system commands or data recovery software.

Purging –method of removing the data on media making it unrecoverable even with great effort.)

Zeroization- method of overwriting data on media with a pattern designed to ensure that the data cannot be recovered

Degaussing – the process of magnetically scrambling the patterns on a tape or disk that represents the data stored on the disk and destroying the media through either shredding crushing, or burning-

Data remanence is the residual physical representation of data that remains on the drive even after the data has been removed or erased.

Week 7 DQ 2

After reading/viewing this week’s materials, please respond to one or more of the following questions.

Describe the different methods of RAID. What is RAIT?

Define the different types of trusted recovery. What is meant by the term “fail secure”?

Describe three of the following attack types in the Operation Security domain: man-in-the-middle, mail bombing, war-dialing, ping-of-death, teardrop, and slamming-and-cramming 

The different methods of RAID consist of RAID 0 which deals with data striping, RAID 1 handles mirroring, RAID 2 where data parity are created with a hamming code which identifies any errors, RAID 3 is considered the Byte-level parity, where data is striping over all the drives and the parity data is held on one drive, RAID 4 is where parity is created at the block-level, RAID 5 is where data is written in disk sector units to all the drives-this is the most widely used because of its redundancy, RAID 6 is the fault tolerance, which is a second set of parity data written to all drives, RAID 10 is where data are simultaneously mirrored and striped across several drives and can support multiple drive failures.

Redundant Array of Independent Tapes (RAIT) is similar to RAID but it uses tape drives instead of disk drives. In RIAT data is striped in parallel to multiple tapes drives with or without redundant parity drive.

Week 8 DQ 1

As the course wraps up this week, please share your reflections on this course, including lessons learned. 

What are you goals moving forward?Though a very challenging and fast-paced class, I learned quite a bit in each of the CISSP domains. It is easy to see why an exam of this level is contingent upon five years of job experience in at least two of the domains (although you can take the exam without the experience and only achieve SSCP) ((ISC)2, 2014). 

From the perspective of taking the exam, I will likely take another couple months to circle back to each domain take more practice tests, and really focus on topics that need more attention. Though this was an eight week class, the scope of the CISSP is very large and requires a lot of attention. 

I haven’t yet received feedback on my risk assessment paper, but I’ll say that it was a challenging yet rewarding assignment. It was great to take the topics we learned in class and directly apply them to a project, which isn’t far from what is in the real world. If I wasn’t a procrastinator, I could have easily doubled or tripled the length of this paper, given the topics I learned in this class that I wanted to apply to GFI’s, such as writing more detail about a security policy, vulnerability management, etc. I’ll have to leave that for a other courses, which I hope to be able to take. 

All in all, this was a great class. I would have much preferred not to have taken it online, and take it in a 16 week session, but there is still a lot I’ve learned that I will be able to apply to my current job to make me a better Information Assurance Auditor. 

Good luck to you all in your future studies!

Works Cited

(ISC)2. (2014). How to Get Your CISSP Certification. Retrieved 12 14, 2014, from (ISC)2: https://www.isc2.org/cissp-how-to-certify.aspx

CMIT-425-Week-1-Assignment

An ISP is a detailed plan in which the company measures its risk. Most ISP assessments looking at a company’s strategic, Tactical and Operational plan. The plan also rank and assess amount of risk the company is taking these documents normally take account for contain such as Privacy, Policy, audit, Compliance and technical security and Access control. This plan also details how to protect the company’s information. And also should have a roster of people in the organization.

Strategic has organization and Authority. Enterprise security framework and Security vision and strategy. (BCP, Back up servers)

Tactical has Policy, audit & compliance, risk management, privacy, awareness and education. (Training, user agreements and checks and balances.)

Operational access control, monitoring, assets and physical. (Gates, PTZ and turnstiles)

The stuxnet virus made an Iranian nuclear facility lose the availability of their nuclear reactors when the virus made raised the RPM of the rotors spin so fact that they physically broke. So at that point they had no way to use the reactor until it was fixed.

If some way was to comprise an email hash and was able to change around the message then that would damage the integrity of the message because we don’t know what the original message looked like.

By someone giving up secret information they could out us Assets and unveil spies confidently. Well the amount of data can be counted in risk assessment in a qualitative manor. There is no way to really but a number price on to lost data also when it comes to human loss of life. But when it comes to something like damaged computers you can assess that in a quantitative manor. You can place a number on that and say that it cost an dollar amount and if need be it can be replaced.

CMN, Question One (Virtual Reality)

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CMN, Question One (Virtual Reality)

Virtual reality is a form of modern communication that uses technology as opposed to traditional means. This form of education is a direct result of the introduction of the World Wide Web. This concept consists of forming a social playground with people who are not in close contact. This medium allows for a person to distance themselves from reality into other worlds that is surreal in nature. Each individual has at one point had an encounter with virtual reality due to the introduction of modern ideas such as computer games, 3D and avatars (Woolgar, p. 244).

This has thus changed the way people communicate with each other. The traditional form of communication is more engaging. It places emphasis on personal interactions which brings forth an understanding of the parties involved. Virtual reality on the contrary focuses on creating a world that fits into a certain identity. This assists individual’s form an identity to their likelihood. This identity is similar to the other characters in the world due to the characteristics they share. This form of communication has changed the dynamics of the social cultural interaction in the community as a whole. This situation continues to worsen in that people use the world to get away from the real world. This results in an enclosed society that remains indoors to socialize (Szigeti, p. 138).

Media presence simply means using a certain medium such as the internet to have a virtual experience. This is represented by an illusion that can disappear or appear at any time. Inner presence is the adaptation of a more critical virtual state that comprises of psychological personalities.

Question two (Confession and identity)

Identity is the recognition of oneself in relation to all aspects of life. Self identification is a process that does not occur in a short period of time. Individuals learn something about themselves each and every day. A person identifies themselves through their, family, culture, surrounding environment and character traits. These qualities are essential in that they influence the decisions of an individual. Identity involves accepting all these qualities as your own and learning how to work around them (Hymer, p. 91).

Confession on the other hand involves exposing these qualities to outsiders. These qualities are both positive and negative in nature. It is difficult to relate with the negative aspects of a person’s personality. Learning how to deal with this factor improves the self esteem or self worth of the person in the society. The self is a state that comprises of qualities that are separate from the personal identity. There are other factors that determine the realization of oneself. The use of confessions is one of the ways that improve the personal identity of an individual. The use of confession is essential in releasing burdens that a person may have. One of the ways of doing this is through talking to a friend, family member or a therapist.

In order for a person to improve on their identity, an individual has to take the time to learn about themselves. This can be done through a personal or public analysis. Both the confession and identity complement each other. The removal of one element reduces the growth of another. It is thus ideal for individuals to learn about their personal identity so as to improve on their relationships in the environment. Placing self identity and confession improves the rate of communication in the society and thus breaks barriers as a result (Corbey, p. 124).

Works cited

Corbey, Raymond. Alterity, Identity, Image: Selves and Others in Society and Scholarship. Amsterdam u.a: Rodopi, 1991. Print.

Hymer, Sharon. Confessions in Psychotherapy. New York: Gardner Press, 1988. Print.

Szigeti, Tim. Cisco Telepresence Fundamentals. Indianapolis, IN: Cisco Press, 2009. Print.

Woolgar, Steve. Virtual Society?: Technology, Cyberbole, Reality. Oxford, England: Oxford University Press, 2002. Print.

CNN’s Values and Its Influence on TV News

CNN’s Values and Its Influence on TV News

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Abstract

In this discussion, a discourse analysis is used to explore how CNN’s values and influence affect the way it presents global news to audiences, and how the approach of the media house affects public perception, attitude, and policy formulation. CNN has been scrutinized from a variety of perspectives, including ownership and finances, competition, and the manner in which news is produced. This article examines the research conducted on CNN’s guiding principles and how they affect television news in order to determine whether or not they are correct. In the context of CNN’s reporting for a range of audiences, including the general public, armed conflict, war and intervention, foreign policy, and diplomacy will all be examined.

This research investigates the extent to which the media influences public perception, attitudes, government policies, and a culture of media bias, all of which have the potential to alter the course of a society’s development. A good illustration of how the media may influence people’s thoughts, actions, and government policies is the CNN effect, which occurred in the late 1990s and is still relevant today in influencing the direction of policy by governments and humanitarian organizations. These topics are addressed via an examination of significant texts on the subject that have appeared in professional and academic journals during the last decade, which is done in a systematic and critical way. Interviews and focus groups are also used to gather qualitative data relating to personal perspectives on the values and influences of CNN as a news broadcast entity. All of these publications contain theoretical and comparative works, specific case studies, paradigms, and methodologies.

In the review of literature, the study highlights the need for impartiality in media broadcasts as a gatekeeper role for media hoses like CNN. The news media must be independent and impartial in order to offer factual information to the public. However, gatekeeping policies have changed since media content is only made available to the public after it has been vetted and controlled by media firms and organizations. As part of the process of choosing what gets on the news agenda each day, media houses filter content based on their position on the matter. CNN editors determine which sorts of content are appropriate to share with a media outlet’s audience and which are not, like the recent case of the conflict in Yemen, Ukraine, Syria, and Somalia. These issues not only raise questions about the media’s independence, but they also show the institution that performed the content-level analysis’s policy and news agenda.

In the confines of media, the CNN effect refers to the concept that 24-hour news networks have an influence on political and economic climates in the places where they are aired. The effect of CNN on Western foreign policy and the media’s power to affect politicians’ intentions are both instances of the idea of the fourth estate. Politicians are forced to comment on issues they would otherwise avoid, or even dictate policy direction such as the recent direction on the COVID-19 issues including vaccination and foreign policy direction with China. The CNN effect has two characteristics: First and foremost, the news media is self-governing, with the authority to choose its own editorial agenda. Second, and probably most importantly, it includes the capacity to ask politicians questions and get replies. As events develop, the media must become more aggressive, establish their own goals, and act more like enterprises propelled by events in general. Those watching television were horrified and bewildered in the wake of large-scale massacres in the US.

The study chose to use discourse analysis. Discourse analysis is a sort of qualitative study that examines how language is used and how people communicate with one another, as well as the events, processes, and behaviors that arise as a result of the meanings conveyed by the language. Through the use of data collected in the field, discourse analysis attempts to identify and categorize various meaning-making processes, networks, and behaviors. There are several ways to apply discourse analysis as an analytical approach, as well as many different places to begin with the method.

From the interviews and focus groups results, participants believe that one potential advantage of global, real-time media is that it may enable individuals to make choices more quickly. People tend to make snap judgments, which may be dangerous when CNN uses 24-hour media coverage of a breaking event. CNN’s international and real-time news coverage has had an impact on the way the foreign policy bureaucracy operates, particularly intelligence agencies and desk officers in the foreign policy docket, and the network is often seen as a policy acceleration tool. It is now necessary for intelligence services to compete with news organizations by producing their evaluations more quickly and by being prepared to defend their findings against data presented on CNN or other real-time channels.

1. Introduction

1.1 Background

The expansion and diversification of CNN, which included the establishment of CNN International, have had a significant impact on many aspects of global communications and international relations, including technology, economics, cultural law, public opinion politics, and diplomacy, among other things. It has also had an impact on war and terrorism, human rights, environmental degradation, refugees, and health and health-related concerns, among other things. In the 1980s, neither academics nor professionals paid much attention to this issue (Hellmueller & Zhang, 2019), but CNN’s coverage of the Gulf War piqued the interest of many who wanted to learn more about it (Alitavoli, 2020). The conflict was a watershed moment in the history of communications, and particularly in the history of CNN, since it fundamentally altered the way the world views media coverage (Gabore, 2020). When a significant new actor joins the spheres of communications and international relations, it is critical to conduct both theoretical and empirical study in order to determine what role and relevance they will play in the future (Mutua & Oloo Ong’ong’a, 2020). CNN has been scrutinized from a variety of perspectives, including ownership and finances, competition, and the manner in which news is produced.

This article examines the research conducted on CNN’s guiding principles and how they affect television news in order to determine whether or not they are correct. In the context of CNN’s reporting for a range of audiences, including the general public, armed conflict, war and intervention, foreign policy, and diplomacy will all be examined. This research investigates the extent to which the media influences public perception, attitudes, government policies, and a culture of media bias, all of which have the potential to alter the course of a society’s development. A good illustration of how the media may influence people’s thoughts, actions, and government policies is the CNN effect, which occurred in the late 1990s and is still relevant today in influencing the direction of policy by governments and humanitarian organizations.

Nam and Chae (2022) note that researchers have not yet provided a full explanation of the CNN effect, thus have questioned whether it is a well-developed theory or just a catchy new phrase. It was early in the inquiry that the phrases “CNN complex,” “CNN curve,” and “CNN factor” were coined to describe the potential effects of CNN on attitudes and perceptions of public issues (Zhao et al., 2020). Each of these names has a varied meaning for various people, including journalists, government officials, and academics (Nam & Chae, 2022). The increased pressure on leaders to make choices, as well as the increased speed of worldwide communication, have been the primary findings of analysts in recent years, according to global real-time news coverage. Since CNN has played a significant role in broadcasting ethnic and civil conflicts, as well as humanitarian interventions since the end of the Cold War, it is critical to develop and test how the media has continued to shape public perception through selective presentation of information (Tari & Emamzadeh, 2018). In particular, instant communications, as well as the time restrictions that come with them, have the potential for forcing politicians to make choices before they have had a chance to consider other possibilities (Asghar et al., 2019). In light of the widespread acceptance of the CNN effect and the significant amount of attention it receives, particularly from policymakers and the media, as well as the ways in which it influences policymaking and research, it is critical to investigate where the theory originated and how it has aided science and research.

1.2 Purpose and Significance of the Study

Many studies have been conducted in recent years on fake news and how these sources of misleading information continue to influence public opinion on issues such as political direction and other subjects. People have spoken out against the bias of the news media and how it influences their perceptions on issues such as social, economic, political, and international relations, among other things (Boulahnane, 2018). As a result, a new cottage industry of specialists has sprung up to investigate the problem and come up with recommendations. The majority of the responses have dealt with technical issues. The media literacy of the public has also increased, making it simpler for them to distinguish between legitimate and fabricated news articles (Bajri, Nurrohman, & Fakhri, 2019). The employment of these approaches gives the impression that individuals are being fed media messages by a hypodermic needle or that they are like sponges ready to absorb information when the methods are applied (Gilboa, 2005). While most recent arguments have focused on how individuals question and engage with news from social media sites, the consequences of media bias for viewers have been mostly absent from the discussion.

These are the questions that will be addressed in this research:

What is the CNN effect, and how does it come from the goals of the media organization and manifest itself in its influence on its audience?

Describe how the effect and influence of CNN has been previously investigated and assessed.

Is there any progress being made as a result of a decade of investigations into CNN’s goals and influence on news broadcasting, and what are the conclusions of those studies?

For the foreseeable future, what research topics and approaches should be pursued by researchers in order to investigate the repercussions of global communications networks like CNN, as well as those of other global news providers?

These topics are addressed via an examination of significant texts on the subject that have appeared in professional and academic journals during the last decade, which is done in a systematic and critical way. Interviews and focus groups are also used to gather qualitative data relating to personal perspectives on the values and influences of CNN as a news broadcast entity. All of these publications contain theoretical and comparative works, specific case studies, paradigms, and methodologies. This study’s results reflect a simmering debate among academics over whether or not the CNN effect idea is correct and whether it has had significant influence on shaping public policy on various matters.

2. Literature Review

2.1 News Media and Impartiality

The news media must be independent and impartial in order to offer factual information to the public. According to Gilboa (2005) and Robinson (1999), choosing when, how, and for how long to broadcast news items (gatekeeping) and how much time they spend reporting on them (setting agendas) raises issues about media organizations’ neutrality, independence, and ability to report objectively and unbiasedly. In support of the need for media impartiality, Robinson (2011) found that media content is only made available to the public after it has been vetted and controlled by media firms and organizations. As part of the process of choosing what gets on the news agenda each day, media houses filter content based on their position on the matter (Bajri, Nurrohman, & Fakhri, 2019). for example, Doucet (2018) notes that editors determine which sorts of content are appropriate to share with a media outlet’s audience and which are not, like the recent case of the conflict in Yemen, Ukraine, Syria, and Somalia. These issues not only raise questions about the media’s independence, but they also show the institution that performed the content-level analysis’s policy and news agenda.2.2 The CNN Effect

Looking at the CNN effect, it is thought that frequent coverage of big events on television networks such as CNN, Aljazeera, BBC, FOX news, and documentary channels like Vice may have an influence on local and worldwide policy agendas (Ameli & Shiralilou, 2019). In a research done by Zhang and Luther (2020), the influence works by changing how the public sees events, which changes the government’s goals and policies. As a consequence, Blackstone (2018) defines CNN’s influence as independent news media rallying people to speak out and become aware of current events in order to put pressure on the government to act in a specific way. The notion gained traction in the 1990s, when CNN showed live video of United States military actions in different conflict-laden zones such as Iraq (1991), in Africa (Somalia) (1992), and in some parts of Europe (Bosnia) (1995), among other countries (Hossain, Wahab, & Khan, 2022). These broadcasts were considered as the media’s attempt to sway the opinion of the public on the foreign policy matters of the US government in different zones (Tari & Emamzadeh, 2018). The media successfully convinced the government to sanction a military intervention after several days of showing magnificent imagery that outraged the populace.

2.3 CNN’s Influence on Public Policy and Direction

The effect of CNN on Western foreign policy and the media’s power to affect politicians’ intentions are both instances of the idea of the fourth estate. As a consequence, Kim and Grabe (2022) highlight how politicians are forced to comment on issues they would otherwise avoid, or even dictate policy direction such as the recent direction on the COVID-19 issues including vaccination and foreign policy direction with China. Doucet (2018) have claimed that the guidelines were constructed on a shaky foundation since they were based on media pressure rather than a well-thought-out decision, and this is correct.

Doucet (2018) feels that the CNN effect has two characteristics: First and foremost, the news media is self-governing, with the authority to choose its own editorial agenda. Second, and probably most importantly, it includes the capacity to ask politicians questions and get replies. The first feature reveals that news organizations report objectively (Zhang & Luther, 2020). This is partly because journalists think they have a duty to help people when they report on stories of terrible suffering. The second criterion reveals that news companies provide impartial coverage of the news (Ameli & Shiralilou, 2019). As events develop, the media must become more aggressive, establish their own goals, and act more like enterprises propelled by events in general. Those watching television were horrified and bewildered in the wake of large-scale massacres, such as the Columbine High School massacre in 1999 and other similar events. CNN largely covered these events with a clear goal of creating public attitude on guns and attempting to force policy makers to revisit gun laws in the United States (Bajri, Nurrohman, & Fakhri, 2019). This offered a chance for the news media to develop a narrative and bring attention to the issue based on their own opinions about what caused the tragedy, which they said included socioeconomic concerns, gun control laws, and cultural violence in the community. The CNN effect was evident in this situation as an attempt to dictate policy direction.

In the confines of media, the CNN effect refers to the concept that 24-hour news networks have an influence on political and economic climates in the places where they are aired (Doucet, 2018). When the media repeatedly covers the same event or problem, it has the ability to retain people’s attention for a lengthy period of time. As a consequence of all of the attention, market values of the enterprises and industries under the spotlight may fluctuate. As a consequence of the CNN effect, Ameli & Shiralilou (2019) individuals and organizations may react more passionately to the subject under investigated. Investors may sell bank stocks or withdraw assets from companies that have been singled out for inspection in light of recent media attention focused on troubles in the banking industry. As a result, the instability would deepen, perhaps leading to another round of media coverage and an even greater financial catastrophe.

2.4 Media Bias and Impact on the Public and Political Realms

Academics have studied how media sources impact people’s choices to buy items and make investments since the 1980s, when the “CNN effect” became widely known (Zhang & Luther, 2020). Consider the possibility that a focus on natural disasters would lead to more aggressive decision-making by consumers and investors. As a consequence, there may be a rush for basic supplies in the affected region, as well as a stock market sell-off of stocks of enterprises with ties to the area and its infrastructure. As a consequence, although media outlets may be seen negatively, they also give insight into how governments and companies function on the inside, which may lead to increased responsibility.

The CNN effect is largely concerned with how quickly cable news could transmit information and how events hundreds of miles away become more meaningful to individuals who would not have paid attention otherwise. Even those who were well-informed about current affairs before the arrival of cable news may find themselves a little behind the times (Bajri, Nurrohman, & Fakhri, 2019). A news story from Asia, for example, would take a long time to appear in the local newspaper. There were several reasons to assume that the situation had changed as a consequence of the column’s publication (Tari & Emamzadeh, 2018). This helped substantially to the avoidance of market panics caused by events in other countries. It was enhanced by the introduction of cable news, which supplied near-real-time images and a healthy dose of sensationalism to supplement this fast-paced coverage. Concerns about the likelihood for floods, the severity of power outages, and the effect on businesses in the area are likely to be addressed more quickly now that a typhoon is nearing Asia. Social media news, on the other hand, is much faster than conventional broadcast news. Because of the increased availability of real-time news from across the world, cable news networks are dedicating more time to the same social media platforms that the bulk of the public utilizes to stay up to date on current events (Ameli & Shiralilou, 2019). Instead of referring to the CNN effect as a result of a cable news network, it could be more accurate to call it the Twitter effect (Hossain, Wahab, & Khan, 2022). Since cord-cutting has become more common, most people’s main source of information is no longer television news.

3. Research Methodology

3.1 Discourse Analysis

Qualitative research, which encompasses methods such as interviews, focus groups, diaries, social media, and documents, is often concerned with what people have to say about a topic. In general, qualitative researchers attempt to get a better understanding of the world by observing how people interact with one another. However, paying attention to not just what people say, but also how they say it, may be quite illuminating in its own right. Similar to what has been described here, discourse analysis may be used to investigate qualitative data (Blommaert & Bulcaen, 2000). Although nonverbal communication is less common than verbal communication, it may be equally as intriguing as the latter since people’s facial expressions and hand gestures provide crucial context to what they are saying. When it comes to language, on the other hand, it is a dynamic component of society, and the meanings of words change with time (Bruun, Lindahl, & Linder, 2019). How people perceive terms like media influence, fake news, immigration policies, and freedom reveals much about the moment we live in as well as those who use them and have the capacity to affect our collective understanding of these topics.

Discourse analysis is a sort of qualitative study that examines how language is used and how people communicate with one another, as well as the events, processes, and behaviors that arise as a result of the meanings conveyed by the language. Through the use of data collected in the field, discourse analysis attempts to identify and categorize various meaning-making processes, networks, and behaviors (Bruun, Lindahl, & Linder, 2019). There are several ways to apply discourse analysis as an analytical approach, as well as many different places to begin with the method. Others, for example, place a high value on clear and accurate communication as well as the examination of interpersonal relationships. Other techniques demonstrate how significant intertextuality and the link between genre and discourse are in an interaction situation as well as in a broader historical or social context or process, as shown by the case study. Often, while doing a discourse analysis, it is necessary to combine small-scale studies of how language is used with larger-scale studies of how society functions as a whole to get the most accurate results (Bruun, Lindahl, & Linder, 2019). Critical discourse analysis places a strong focus on power and empowerment because it examines how meanings are created, modified, and negotiated from the perspective of those who wield authority and authority.

Considering how beneficial it is, discourse analysis was used in this research. Academics may use discourse analysis to examine an issue from a higher level of abstraction, which can help them understand why someone wrote something. When attempting to determine the true meaning of a spoken or written document, discourse analysis considers the document’s social and historical context (Jacobs & Tschötschel, 2019). When individuals understand how language works and how it may be utilized to effect good social change, they are more likely to be successful in their endeavors. At a higher level than a sentence or a phrase, discourse analysis examines the way language is put together as a whole. It examines larger chunks of language, such as conversations or written texts, to determine their meaning. Discourse analysis is also concerned with how individuals interact with one another in groups and how they comprehend what one another is saying (Mullet, 2018). Data collection in discourse analysis refers to the acquisition of texts and communications that have some connection with the issue under investigation. Materials that already exist, such as speeches delivered by the company’s CEO, press releases, internal memos, and advertisements, may be used. Additionally, by speaking with influential individuals, the researcher may uncover fresh facts.

3.2 Interviews

Discourse analysis may be accomplished via the use of a variety of methodologies. In study, the discourse approach is used, and it may be able to provide us with information on the perspectives and aims of various groups in society. CDA is a method of investigating how news gatekeepers, or elite members of the media, use discursive methods to further their own agendas and demonstrate control or influence in their news coverage of current events (Blommaert & Bulcaen, 2000). Elites are members of dominating groups who have exceptional privileges in terms of communication. How much they speak and communicate, as well as how much they can do, determines their level of authority. Using this scenario, CDA demonstrates what the intentions of news gatekeepers are when they produce news about various things and locations, and how they feel about the news that is given to different types of audiences.

Interviews are a more effective method of gathering information for CDA. When it comes to news reporting in contemporary countries, both the individuals who deliver the news and the people who hear it tend to disregard the underlying rhetorical methods that are incorporated into their words (Blommaert & Bulcaen, 2000). In order to make an impact, news editors and journalists must first alter the words and images that the public sees and hears on television and radio. This might result in accurate or inaccurate depictions of what is being place. For this CDA, participants were asked to participate in an interview.

3.3 Focus Groups

In order to better understand how the general public feels about CNN News broadcasts, three focus groups will be established: When doing qualitative research on television viewers, the triangulation of focus groups has shown to be an effective method of obtaining information about them. As a consequence, three distinct focus groups will be formed, each consisting of individuals from a diverse spectrum of sectors. The individuals who will participate will be carefully selected using a random selection procedure. Those who participated in the two focus groups represented a diverse range of backgrounds, including government employees, company representatives, teachers, college students, laborers, jobless individuals, and technical specialists such as physicians and attorneys. The two focus groups were divided into two subgroups for further discussion.

The variety of employment held by the women selected for the focus group will be taken into consideration while selecting the participants. The participants informed us what they did for a livelihood and what their positions were in the organization. Despite the fact that some of these job classifications were not professional in nature and did not always pay, the participants insisted on being referred to and classified as such by their colleagues. In addition to a housewife and a hairdresser, there were also a beauty queen, a company owner, a nurse, a defense attorney, an airline attendant, and a student among the applicants.

The males who will participate in the focus groups will be between the ages of 25 and 48. The persons who participate in the male focus groups will have the same mix of educational background and race as the people who participate in the women’s focus groups. A diverse group of individuals attended the meeting, including university professors, attorneys, teachers, and school administrators, as well as four persons who had dropped out of high school or college and four people who had graduated from college but had not found job. The men’s groups will be from various sections of the nation, so they will come from a variety of different locations to participate. Individuals that will be part of the mixed-gender focus group will be selected based on their age and the kind of work they undertake.

Prior to the discussion, each focus group will view a CNN News compilation that was filmed over the course of two work days and edited together. Commercials, sports, and the weather were edited out of each program, leaving just the news segments to be shown on television. Throughout the focus group interviews, there will be more than ten questions, all of which will be relevant to the topics that CNN editors were asked during the inquiry. Moderators will take the conversation ahead by urging participants to speak more and by taking into consideration each individual’s distinct point of view on the matter, among other things. According to the participants, the focus group sessions would take an average of 45 minutes and will be conducted solely in the English language.

4. Findings and Discussion

4.1 Findings from the Interviews and Focus Groups

4.1.1 Working Definition

Any significant political communication phenomena that has to be investigated in a systematic manner necessitates the development of a proper definition. However, researchers studying the CNN effect have relied on a variety of speculative hypotheses (Gilboa, 2005). Some proposals focus only on how policy influences humanitarian intervention decisions, while others propose a whole new way of thinking about foreign policy and global politics in the 21st century. On a wholesome perspective, the CNN effect refers to the belief that strong visuals on television, such as those depicting a humanitarian tragedy, cause politicians to intervene in circumstances when it would not be in the country’s best interests to do so otherwise (Bajri, Nurrohman, & Fakhri, 2019). CNN effect refers to how breaking news impacts foreign policy choices and how elite decision makers lose control of policy in the face of news media coverage of the event. People believe that the CNN effect demonstrates a clash between real-time television news and policymaking, with the news having a greater impact on policymaking.

4.1.2 Initial Participants’ Perception of CNN’s Values and Influence

The CNN effect has resulted in outcomes that are inconsistent, conflicting, and perplexing in academic and professional investigations. Those who participated in the poll were asked what they considered to be one of the most significant consequences of CNN’s breaking news coverage. They were also questioned about how information and updates on big topics such as the COVID-19 pandemic outbreak were presented. Participants believe that one potential advantage of global, real-time media is that it may enable individuals to make choices more quickly. People tend to make snap judgments, which may be dangerous. As per the research respondents, a major theme is that the policymaking community don’t have enough quiet time to consider choices, strike covert agreements, and mold the public’s perception of events and issues. Participants agreed, albeit not unanimously, that CNN’s method of reporting news made officials more inclined to take a stance on important issues. According to the findings, CNN reduces reaction time and expedites procedural action by presenting viewers with a problem and instructing them on the best method to address it. For example, the majority of those who took part in the survey expressed their appreciation for how promptly CNN reported the COVID-19 outbreak, what China was doing, and how the United States planned to react in terms of measures and remedies. The news outlet went on to attack the Trump administration’s delayed reaction time by examining what was happening in Italy, Japan, China, the United Kingdom, and other significant regional centers, among other places. Analysis and information collecting have become considerably less significant in the new world of global media, as shown by CNN’s efforts in this regard.

4.1.3 Perception on CNN’s Impact on Foreign Policy and Public Perception

Participants hold the view that CNN’s international and real-time news coverage has had an impact on the way the foreign policy bureaucracy operates, particularly intelligence agencies and desk officers in the foreign policy docket, and the network is often seen as a policy acceleration tool. Further, the participants observe that it is now necessary for intelligence services to

client’s first draft- work on this

Introduction

Apple Inc. (AAPL) is an American high-tech company. It was founded by Steve Jobs, Steve Gary Wozniak and Ronald Gerald Wayne on April 1, 1976, and named Apple Computer Inc., headquartered in Cupertino, California. The current CEO of Apple is Tim Cook taking over as CEO after the death of Steve Jobs. Tim Cook took over as CEO of Apple after the death of Steve Jobs, but not everyone is so optimistic about his performance that there are mixed opinions about him. The purpose of this paper is to explore how Cook’s leadership skills have led Apple to success. To further explore this issue, this paper analyzes Cook’s leadership style and how he achieves social sustainability through diversity. The aim of this study is to examine Tim Cook’s leadership style and discuss the his role in the achievement of organizational objectives and dealing with challenges such as cross-culture, sustainability, CSR, gender pay gap and the impact of this leader within Apple. In order to supplement the gaps in the literature, this paper uses the transformational theory to discuss how Cook’s leadership style optimizes the talent of employees and how to pull into the relationship with employees. This research is more conducive to a comprehensive understanding of leadership style, the impact of leadership on organizations and leadership practices in organizations.

Background Apple Inc. (AAPL) is an American high-tech company. It was founded by Steve Jobs, Steve Gary Wozniak and Ronald Gerald Wayne on April 1, 1976, and named Apple Computer Inc., and changed its name to Apple on January 9, 2007. Headquartered in Cupertino, California. The current CEO of Apple is Tim Cook.Part 1

1.1 leadership styles

Tim Cook’s leadership for Apple since 2011 has contributed positively towards its success. Mr. Cook, who succeeded Mr. Jobs after his death in 2011, has been described as more methodical in his focus on finance and social good than Mr. Jobs’s single-mindedness in design. Apple under Cook has a more relaxed work environment, but is equally demanding and detail-oriented. Katy Huberty (2020) said that the financial data is the best proof, since Cook took over, Apple’s market value has increased by nearly 140 billion DOLLARS, about 500 billion dollars, 100 billion dollars more than Exxon Mobil’s market value. In many ways, Apple has excelled under Cook. Of the billion iphones Apple has sold, 87 percent were sold under Cook. Cook believes diversity in leadership is important. Diversity is not just a consideration for HR departments. In fact, people with diverse backgrounds working together can generate innovative thinking, significantly increase a company’s bottom line, and transparency is the key to all doors. In the face of questions about apple’s working conditions and standards for its employees, Mr. Cook gave the world a look at how Apple people work, which not only raised Apple’s profile but also set an example for other manufacturers. Cook is also good at getting to know customers, spending time visiting Apple stores and reading emails from customers. In the store, Cook has an emotional sense of the store and apple’s image.(Business school, 2013) In addition, Cook pays more attention to environmental protection. Most of the materials of iPhone and iPad are made of recyclable materials. He also pays attention to charity and launches various low-cost educational ipads, which makes Apple have a stronger corporate responsibility.If Jobs was a craftsman who only talked to products, Cook is more of a businessman who listens. Cook has a thorough consideration of the market, so his products will be highly relevant to The Times. The iPhone5s has a 4-inch screen, uses an A6 processor, and has a resolution of 1136 x 640, up from 960 x 640. The iPhone 6 has a 4.7-inch screen, a 1334-by-750-pixel resolution, and an A8 processor. The biggest differences between the iPad4 and the iPad3 are the facetimeHD camera and processor upgrades. Under cook’s leadership, Apple’s culture, especially its secrecy culture, has undergone significant changes. In Cook’s era, Apple is no longer a company full of suspense. At the launch of the iPhone6, for example, although cook mimicked jobs’ “one more thing”, almost everyone knew that he was going to unveil a smartwatch and that the iPhone6 had been revealed months before its release.Tim Cook’s leadership for Apple since 2011 has contributed positively towards its success. Cook is more methodical in his focus on finance. He is also regarded as socially capable compared to Jobs’s focused approach in design. Apple under Cook has a more relaxed work environment, but is equally demanding and detail-oriented. Huberty (2020) quotes financial data as proof of Cook’s success in his time as CEO, citing Apple’s market value having increased by nearly $140 billion. Of the different products sold over the years since Cook took over, Cook’s leadership oversaw the sale of more than 87 percent in sales (Huberty, 2020). Cook believes diversity in leadership is important. Diversity is not just a consideration for HR departments. In fact, people with diverse backgrounds working together can generate innovative thinking, significantly increase a company’s bottom line, and transparency is the key to all doors (Cetin & Kinik, 2015). In the face of questions about apple’s working conditions and standards for its employees, Cook gave the world a look at how Apple people work, which not only raised Apple’s profile but also set an example for other manufacturers. Cook is also good at getting to know customers, spending time visiting Apple stores and reading emails from customers. This is an element of charismatic leadership that was not seen before at Apple. In the store, Cook creates emotional connections with his employees and customers, thereby boosting Apple’s image (Business school, 2013). His transformational style of leadership has led to better employee morale at Apple and considerable positive change in public image of the company.1.2 Changes in management styleTim Cook began overseeing administrative matters such as staff promotions and business reporting structures in 2011. Cook has also stepped up efforts to communicate with Apple employees, often sending numerous emails to all Apple employees calling them “teams” in an effort to bring them closer to the company. Cook reorganized the company’s large education division, which he split into a sales team and a marketing team. While the move smoothen Apple’s organizational structure, it also increased the responsibilities of Phil Schiller, the company’s senior vice president of worldwide product marketing, and John Brandon, its senior vice president of sales channels. (Ma Qiao, 2011)1.2 A Focus on Employees and DiversityWhen it comes to the future of Apple, Cook has made it clear that he believes in the importance of diversity. Three women were appointed to the company’s management team, and the company declared a pledge to actively recruit people from underrepresented minorities. He started issuing an annual report on diversity and inclusion, which he continues to do today. Additionally, Apple has established Diversity Network Associations and collaborated with groups that support the advancement of women in the technology industry. There has been an increase in the amount of female-oriented Apple product releases (Cetin & Kinik, 2015). For the first time ever, commercials for Apple products included a greater diversity of individuals to promote their products. In Cook’s leadership style, openness and transparency are characteristics that distinguish it from the others. Leaders of successful and strong companies that practice democratic leadership are better equipped to comprehend the demands of their employees and customers (Ghasabeh et al. 2015). Employees at Cook’s company feel appreciated as a result of his democratic leadership style, which places a strong emphasis on creating a positive work environment. Cook takes employee concerns into seriously, and the company has policies and procedures in place to ensure that their well-being is taken care of. As a consequence of this element, Apple’s employees are more inclined to be concerned about resolving the problems of others. As a result, Cook has guided Apple in the development of products that are more affordable for those with middle- and low-incomes. A product such as the iPod is an example of this kind of product.1.3 Social sustainability and challenges

It has also allowed the company to achieve social sustainability by adapting diversity concerning gender; race, religion, culture and other aspects helped the company to deal with the challenges of the gender pay gap and cross-culture. Cook sees the future as diverse and believes the most diverse workforce will produce the best products. In 2014, however, apple’s first employee diversity shows male staff ratio reached 70%, to close the gap between employee sex ratio, apple will comb more women specification, so take the initiative to contact the junior middle school, high school and college women, and make the company spend more time to communicate with the traditional black university. Programs like apple’s WWDC scholarship will help attract more diverse people to developer conferences and begin to improve the tech industry’s staggering gender and racial imbalance. (Yang Ting, 2016) On the other hand, Apple narrowed the gap in employee racial and gender treatment by analyzing salary, bonus, stock allowance and other data. In 2015, Apple granted annual stock allowance to sales staff for the first time, which improved the employee diversity.In the complex environment, Apple’s transnational operation and management has to face the management of people, things and things in different cultural atmospheres and backgrounds of strategic alliance companies and employees in different countries. The four layers of apple culture that Cook has established are: self-centered, articulating the company’s values; Clarifying values and adapting them to local cultural trends; Focus on customers, greatly adjust the value of the company to adapt to local culture; Create shared values of third party culture across cultures of global corporate culture.The change in management style and focus of Apple through Cook has also allowed the company to achieve social sustainability by adapting diversity concerning gender; race, religion, culture and other aspects. As a result, the steps taken through management policy changes have helped the company to deal with the challenges of the gender pay gap and cross-culture (Kim, 2020). Cook sees the future as diverse and believes the most diverse workforce will produce the best products. Apple has undertaken several policy changes including corporate social sustainability efforts that focus on diversity. For example, programs like apple’s WWDC scholarship will help attract more diverse people to developer conferences and begin to improve the tech industry’s staggering gender and racial imbalance (Yang Ting, 2016). On the other hand, Apple narrowed the gap in employee racial and gender treatment by analyzing salary, bonus, stock allowance and other data. The issue of social sustainability is important for multinational leaders and managers like Cook to understand since it is a problem that affects the whole planet. Tim Cook, the CEO of Apple, is well aware that the global economy has expanded well beyond its natural borders in recent years. For regions and countries, Tasnim (2018) found that sustainable development is represented by the creation of creative environments, which represents a massive competitive challenge for managers to meet. Leaders of political and think tank organizations should devote more time and effort to ensure that working conditions and game rules are adhered to, rather than concentrating only on particular processes.1.4 Internal Mmanagement

The impact of Tim Cook’s leadership style internally on the organisation is the optimisation of employees’ talents and skills (Kim, 2020). Cook can aim higher by maximizing the potential of his existing employees. The logic behind Cook is: 1. Most people on the team are underutilized. 2. All abilities can be brought to the table with the right kind of leadership. 3. Intelligence and ability can be multiplied without the need for greater investment. When Apple needed a division to grow quickly with constant resources, Cook didn’t expand the sales force. Instead, he spread key talent across different jobs, spent a week studying the problem and working with other departments to come up with a solution. He changed the sales model to a competence-centric approach that made better use of the best salespeople and deep industry experts in the sales cycle. In the end, the department achieved double-digit annual growth without adding a single new employee.

Because of Cook’s multiplication logic, it has led to the exceptional organizational success of Apple as it became the first company to reach 3 trillion USD worth (Leswing, 2022).

The impact of Cook’s leadership style internally on the organisation is the optimisation of employees’ talents and skills (Kim, 2020). Cook can aim higher by maximizing the potential of his existing employees. The logic behind Cook is that most people on the team are underutilized. Secondly, he is aware that abilities can be brought to the table with the right kind of leadership. Third, intelligence and ability can be multiplied without the need for greater investment. When Apple needed a division to grow quickly with constant resources, Cook didn’t expand the sales force. Instead, he spread key talent across different jobs, spent a week studying the problem and working with other departments to come up with a solution. He changed the sales model to a competence-centric approach that made better use of the best salespeople and deep industry experts in the sales cycle. Because of Cook’s multiplication logic, it has led to the exceptional organizational success of Apple as it became the first company to reach 3 trillion USD worth (Leswing, 2022). In the end, the department achieved double-digit annual growth without adding a single new employee.Part 2

2.1 The importance of leadership

Leadership has core importance in the success of organizations (Bratton, 2020). As a matter of fact, leadership affects the direction of strategy. If an organization does not have a leadership team with appropriate capabilities and their respective functions, that is, without strong leadership, no matter how good the strategy is, it will fail. For example, to make a merger, a company needs leaders across its business units and functions to integrate best practices and generate synergies while trying to maintain normal operations. In addition, leaders at all levels of both sides of the merger should not regard the merger as merely a technical level of work, but should encourage staff morale and move towards higher goals. Leadership will also form unique values within an organization (Joanne B. Ciulla, 1999). Employees are the shadow of leaders, and the leadership of leaders is the fundamental reason for the formation of organizational culture. With outstanding leadership rather than coerciveness, leaders can make employees see their values and beliefs verified effectively in practice, which can pave a sound and complete organizational culture for their success.

2.2 Transformational Leader Styles

The transformational leader encourages followers by acting as a role model, motivating through inspiration, stimulating intellectually, and giving individualized consideration for needs and goals.( Bass, B. M. , & Avolio, B. J. .,1994) The leadership style of Tim Cook is transformational as he trusts others and empowers employees, which are the elements of transformational leadership (Cetin & Kinik, 2015).Tim Cook has given Apple employees the right to discuss working conditions, working conditions, and compensation in public, and has encouraged any employee who has concerns to raise them in a way that is most comfortable for them internally or externally, including through their managers, any Apple managers, support staff, business partners, or business practices. His goal was to make sure that every employee was paid fairly in order to close the wage gap between men and women and between different races.Under cook, apple has introduced some employees to a new program called “BlueSky”, in which a small number of employees can work on their favorite projects for a few weeks to help solve the flexibility problem. It’s a bit like Google’s “20 per cent time” scheme, where employees can spend up to a fifth of their time working on projects outside their normal responsibilities. At Apple’s press conference, a more humble Mr. Cook went out of his way to praise his employees, much more warmly than Mr. Jobs did. Cook has always given personal care to his employees and helped them grow as they cope with challenges.A transformational leader builds the capabilities of employees to lead (Ghasabeh et al., 2015), As Tim Cook has done for its employees by empowering them for projects and leading the teams. After Jobs’ death, Cook began making changes to Apple’s organizational structure as the new CEO. Apple is led by the CEO and executive team, and at the first level, power is distributed among the CFO, COO, retail, legal, software engineering, and so on. The executive team consists of all senior vice presidents reporting directly to the CEO. At the second level, functions north are further divided into subdivisions, and the SVP further distributes authority to the SVP at the third pole. All important decisions and actions are made with the intervention of the CEO. (M Tasnim., 2018) Organizational business is divided into several sub-units. At Apple, organizational responsibility is led by Cook, and the business is divided into several divisions: control, global outsourcing, Apple’s online store, Apple Care, education, Internet services, marketing, and communications. All of these businesses report to the CEO. Working in this organizational environment, all employees know their job responsibilities and management expectations, and they are professional in their work. In addition, Cook set up an organic structure in the design department, where employees’ decisions and ideas are respected, they have the freedom to use their own ideas in projects and are encouraged to write long letters and create (eWeek,Agu2010), which is why Cook, the underdog after Jobs’ death, still has a large following. And put Apple on the list of $1 trillion companies.The transformational leader encourages followers by acting as a role model, motivating through inspiration, stimulating intellectually, and giving individualized consideration for needs and goals (Bass & Avolio, 1994). The leadership style of Tim Cook is transformational as he trusts others and empowers employees, which are the elements of transformational leadership (Cetin & Kinik, 2015).Tim Cook has given Apple employees the right to discuss working conditions, working conditions, and compensation in public, and has encouraged any employee who has concerns to raise them in a way that is most comfortable for them internally or externally, including through their managers, any Apple managers, support staff, business partners, or business practices. His goal was to make sure that every employee was paid fairly in order to close the wage gap between men and women and between different races. Under cook, apple has introduced some employees to a new program called “BlueSky”, in which a small number of employees can work on their favorite projects for a few weeks to help solve the flexibility problem (Leswing, 2022). At Apple’s press conference, a humbler Cook went out of his way to praise his employees, much more warmly than Mr. Jobs did. Cook has always given personal care to his employees and helped them grow as they cope with challenges. A combination of his charismatic style, democratic approach, and transformative methodology have led Apple to become one of the best firms of the current century.A transformational leader builds the capabilities of employees to lead (Ghasabeh et al., 2015). As Tim Cook has done for its employees by empowering them for projects and leading the teams. After taking over leadership, Cook began making changes to Apple’s organizational structure as the new CEO. Apple is led by the CEO and executive team, and at the first level, power is distributed among the functional groups made up of various heads such as CFO, COO, retail, legal, software engineering, and so on. The executive team consists of all senior vice presidents reporting directly to the CEO. At the second level, functions are further divided into subdivisions, and the SVP further distributes authority to the VP at the third management level. All important decisions and actions are made with the intervention of the CEO (Tasnim, 2018). Organizational business is divided into several sub-units. At Apple, organizational responsibility is led by Cook, and the business is divided into several divisions: control, global outsourcing, Apple’s online store, Apple Care, education, Internet services, marketing, and communications. All of these businesses report to the CEO. Working in this organizational environment, all employees know their job responsibilities and management expectations, and they are professional in their work. In addition, Cook set up an organic structure in the design department, where employees’ decisions and ideas are respected, they have the freedom to use their own ideas in projects and are encouraged to write long letters and create (eWeek, 2010), which is why Cook, the underdog after Jobs’ death, still has a large following. Largely, Cook has been very successful using a transformative leadership methodology that also combines democratic and charismatic styles in dealing with the employees.Conclusion

The conclusion of this paper shows that Cook believes in diversity and believes that employees can fully respect and affirm their ideas and opinions by establishing an organic organization. In order to narrow the pay gap caused by different races, genders and cultures of Apple employees, Apple provides stock allowances and bonuses to employees to narrow the compensation package. Through the in-depth discussion of Cook’s leadership style, it is considered that Cook’s leadership style belongs to transformational leadership style, which is also related to the theory of change. This leadership style allows Cook to empower employees and optimize their talents, which is critical to the success of the organization.

Mr. Cook’s leadership style has lost its intense perfectionism and is more focused on performance, profits and earnings growth. In this case, Apple lost its pride and personality, and became more interested in catering to consumers. If possible, we need to improve the structure of the marketing model, more in the style of Jobs, add innovation, and bring more surprises to Apple customers.

From the discussion provided, Cook believes in diversity and believes in putting the needs of employees first as a company policy. The recognition of the input that employees have on putting Apple ahead is a large competitive edge that has only been realized after Cook took over. His transformation style of leadership combines democratic and charismatic approaches to enable full impact and utilization of top talent where employee ideas and opinions are considered in the management and product development. As a result, employee satisfaction is higher. In order to narrow the pay gap caused by different races, genders and cultures of Apple employees, Apple provides stock allowances and bonuses to employees to narrow the compensation package. The exploitation of the theory of change and specifically for Apple reveals that the organization’s choice in Cook was the right one for Apple. This leadership style allows Cook to empower employees and optimize their talents, which is critical to the success of the organization. Apple lost its intense perfectionism and is more focused on performance, profits and earnings growth. As a recommendation, Apple needs to improve the structure of the marketing model, add innovation, and bring more surprises to Apple customers.Reference

Ma Qiao. (2011). Cook began to infuse Apple with his own style: managing the executive side. Tencent technology. https://tech.qq.com/a/20111102/000253.htmYang Ting. (2016). Apple’s latest diversity report: It has narrowed the racial and gender pay Gap. The web. HYPERLINK “https://tech.huanqiu.com/article/9CaKrnJWSmV” https://tech.huanqiu.com/article/9CaKrnJWSmVBusiness School. (2013). Tim Cook’s five Core pieces of leadership. Small and Medium Enterprise Management and Technology (11), 1.Kim, H., 2020. Comparison of Strategic Leadership: Steve Jobs and Tim Cook. Business and Management Studies, 6(3), pp.17-25.Leswing, K. 2022. Apple becomes the first U.S. company to reach $3 trillion market cap. NBC News. Available at: HYPERLINK “https://www.nbcnews.com/tech/apple/apple-becomes-first-us-company-reach-3-trillion-market-cap-rcna10767” https://www.nbcnews.com/tech/apple/apple-becomes-first-us-company-reach-3-trillion-market-cap-rcna10767 Ciulla, J. B. . (1999). The importance of leadership in shaping business values. Long Range Planning, 32(2), p.166-172.Bass, B. M. , & Avolio, B. J. . (1994). Improving organizational effectiveness through transformational leadership. Sage Publications.Cetin, M. O., & Kinik, F. S. F. (2015). An analysis of academic leadership behaviour from the perspective of transformational leadership. Procedia-Social and Behavioral Sciences, 207, 519-527.M Tasnim. (2018). An Organizational Analysis on Apple.Ghasabeh, M. S., Soosay, C., & Reaiche, C. (2015). The emerging role of transformational leadership. The Journal of Developing Areas, 49(6), 459-467.Bass, B. M. , & Avolio, B. J. . (1994). Improving organizational effectiveness through transformational leadership. Sage Publications.Bratton, J. ed., 2020. Organizational leadership. Sage.Business School. (2013). Tim Cook’s five Core pieces of leadership. Small and Medium Enterprise Management and Technology (11), 1.Cetin, M. O., & Kinik, F. S. F. (2015). An analysis of academic leadership behaviour from the perspective of transformational leadership. Procedia-Social and Behavioral Sciences, 207, 519-527.Ciulla, J. B. . (1999). The importance of leadership in shaping business values. Long Range Planning, 32(2), p.166-172.Ghasabeh, M. S., Soosay, C., & Reaiche, C. (2015). The emerging role of transformational leadership. The Journal of Developing Areas, 49(6), 459-467.Kim, H., 2020. Comparison of Strategic Leadership: Steve Jobs and Tim Cook. Business and Management Studies, 6(3), pp.17-25.Leswing, K. 2022. Apple becomes the first U.S. company to reach $3 trillion market cap. NBC News. Available at: HYPERLINK “https://www.nbcnews.com/tech/apple/apple-becomes-first-us-company-reach-3-trillion-market-cap-rcna10767” https://www.nbcnews.com/tech/apple/apple-becomes-first-us-company-reach-3-trillion-market-cap-rcna10767 Tasnim, M. (2018). An Organizational Analysis on Apple.Ma Qiao. (2011). Cook began to infuse Apple with his own style: managing the executive side. Tencent technology. https://tech.qq.com/a/20111102/000253.htmYang Ting. (2016). Apple’s latest diversity report: It has narrowed the racial and gender pay Gap. The web. HYPERLINK “https://tech.huanqiu.com/article/9CaKrnJWSmV” https://tech.huanqiu.com/article/9CaKrnJWSmV

Climate Change Miami

Student’s Name

Instructor’s Name

Course Tittle

Date

Climate Change: Miami

Introduction

Miami remains one of the most susceptible regions to the adversities of climate change given its subtropical nature and proximity to the coast. Extreme heat levels and humidity have been characteristic of climate change in the region. On average, Miami currently experiences 25 dangerous heat days per year. The witnessed climatic changes have been directly or indirectly attributed to human activities. The onus is therefore on Miamians to take the necessary steps to protect their environment and restore the climate and prevent further climatic adversities. This paper is a proposal of what Miamians can do in that regard. In its proposition, the paper uses two sources; “Why is it Important to Restore the Everglades?” by the Environmental Protection Agency (EPA), and “Restoration of Degraded Tropical Forest Landscape” by science magazine. The paper proposes tropical forest restoration as a means of preventing climate change. This specific solution discusses protecting the 5 percent of the landmass that is left through releasing the land to let nature work itself up, and having means of protection to speed up the process.

Summary of the first source.

Restoration of Degraded Tropical Forest Landscape; Project Drawdown /https://drawdown.org/solutions/table-of-solutionsThe source not only supports the proposed solution with data but also comes from an environmentalist group concerned with the preservation of climate and the ecosystem. It elaborates how restoring tropical forests will aid in the preservation of the climate highlighting the role of tropical vegetation in minimizing greenhouse gases that culminate in global warming. The impact of global warming on climate is known.

Summary of the second source

Why is Important to Restore the Everglades

https://www.epa.gov/everglades/why-it-important-restore-evergladesThis source further explained why restoration of the ecosystem is an effective way of preventing climate change. It describes the ecosystem as an intrinsically self-sufficient cycle with enormous benefits to the climate. It highlighted some aspects of the Everglades that make its restoration a crucial step in any efforts towards the preservation of climate. This is clearly supports the strategy proposed in this paper as a means to preventing climate change.

Synthesis of both sources

The sources are similar in the sense that they are all from environmentalist groups trying to propose means to climate and environmental conservation. Their goal is the same goal that this report pursues. The sources are recent making them even more relevant since they are based on recent facts impacting our subject.

Discussion

Restoring tropical forests in Miami would be a major step in preventing further climate change especially with regards to the Heat in the region caused by global warming. Forestation is a leading remedy for climate change and the greatest constraint to global warming (EPA). One of the factors behind the changing Miami climate over the years has been urbanization and population growth. More carbon, – the main component of greenhouse gases, is released into the atmosphere by people, cars, and other human activities. Yet these activities continue to destroy plants that would have taken up carbon and reduced its effects on climate. Restoring tropical forests all around Miami can be initiated by environmental authorities and groups. Authorities and these groups can call upon the public to engage in tree planting days in the tropical areas and planting of other forms of vegetation. The plan is practical and is likely to be embraced by the public. Climate change has been a reigning topic and most people will find it worthy to engage in such a course. Restoring tropical forests and vegetation will translate to reduced carbon dioxide in the atmosphere, reduced global warming, and reduced heat that is so characteristic of Miami. Global warming is not only responsible for heat but also rising sea levels that have seen frequent flooding in parts of the region.

Miami is racing against time to keep up with rising sea levels courtesy of global warming

The second step to preventing climate change is protecting the Everglade. Restoration efforts can only be fruitful if conservation is done to what is already in place. The Everglades is one of the pillars still holding our climate together. It supports rich plant life, that as discussed, is crucial in taming global warming. Were it not for it, the change would have been much more severe and we would feel much worse impacts of global warming precipitated by the various activities and lifestyles we adopt. People in Miami-Dade County have access to the everglades, which is a connection of tropical wetlands and forests connected to a river. The Everglades have been harmed throughout the time by the altering of landscape, causing major harm to its habitat and functions (EPA). People in Miami- Dade county could take action into protecting the best way possible what is left of the Everglades and bring it back to life. Steps that can be taken to conserve the Everglades include; less use of cars while visiting the Everglades, plant a tree, avoid littering – littering releases toxic substances to the soil thus impacting plant life, and avoid the use of electronics while visiting the Everglades. All these are simple practical steps that people can take to conserve the Everglades and in turn prevent climate change

Everglades National Park. The park is accredited as a major pillar of climate preservation.

Conclusion

In general, in order to protect Miami against climate change, the people of Miami can come together and do the simple things proposed in the report. It is the simple things like littering or planting a tree that ultimately impacts our climate. I however think these efforts can only be effective if undertaken in many regions in the country and not just Miami.

Works Cited

Restoration of Degraded Tropical Forest Landscape; Project Drawdown https://drawdown.org/solutions/table-of-solutionsWhy is Important to Restore the Everglades

https://www.epa.gov/everglades/why-it-important-restore-everglades

Climate Change and Global Warming

Subject

Students Name

Institution of Affiliation

Date

Climate Change and Global Warming

Climate change and global warming are phrases that are used interchangeably. However, they are not the same thing. Climate change refers to the occurrence of new weather patterns that may last for at least a few decades and millions of years (Oppenheimer). Unpredictable weather patterns are also a characteristic of climatic change. The climatic system is composed of various interacting components that include the lithosphere, hydrosphere, biosphere, atmosphere and cryosphere. The climatic system receives most of its energy from the sun while some of the energy is derived from the earth’s interior. It also gives out energy to the outer space and thus maintaining a balance in the earth’s energy budget. Global warming on the other side refers to the long term increase in the average temperature of the earth’s climatic system (Harvey). It also refers to the observed and continued increment in the average air and the ocean temperatures that is as a result of the carbon emissions or other greenhouse gases that are emitted from the industries.

The two phrases interrelate in that climatic change encompasses global warming but referring to the wide range of the changes that occur to the globe as a result of global warming. Some of the changes that are caused by global warming that are a characteristic of climate change include the shrinking of mountain glaciers, shifts in flower and plant booming times, accelerated ice melting as well as the rising sea levels all which are caused by the temperature increment in the earth’s crust. Therefore, the terms interrelate in that one term can be used to explain the other, global warming leads to climatic change. The issue is complicated for the two terms in that individuals use them interchangeably while explaining a different concept as they get confused which results to which simply because they have similar mitigation strategies and this leads to the misuse of the words.

Works Cited

Oppenheimer, Michael, and Jesse K. Anttila-Hughes. “The science of climate change.” The Future of Children (2016): 11-30.

Harvey, LD Danny. Global warming. Routledge, 2016.